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Our Mom Editors are just like you - strong, smart women who don't have time or money to waste on less-than-perfect baby products.

Millions of Mom Reviewers from around the country also write in about the baby gear they love and love to hate. BabyGizmo never deletes negative reviews so you have an honest picture of a product's worth. Sign up and share your mama smarts!

Hollie Schultz, President & Founder
Baby Gizmo founder Hollie Schultz is the proud mom of three adorable kids. This certified CPS (Child Passenger Safety) Tech and baby gear expert has a Communications degree from Marquette University and she co-authored her first book about baby gear (The Baby Gizmo Buying Guide). You can also see Hollie as the host of the Baby Gizmo video reviews giving moms the inside look at baby products before they purchase them. A former resident of Los Angeles, she and her family now live in Chicago. She loves the city but hates the cold!


		Ladan Rashidi, Senior Editor Ladan Rashidi is a British mother of one, who moved to California in 2008 to live with her husband. Born and raised in London, she has the typically British sarcastic sense of humor and is always laughing at herself. And her husband. She previously worked as a school teacher until she gave birth to her daughter. Now she has the most demanding boss in the world, but also the cutest. She enjoys all things baby, but has a particular fondness for cloth diapers.

		Jessica Hinton, Senior Editor Jessica lives in the Washington, DC metropolitan area with her husband and two girls. Once upon a time, pre-motherhood, she did many things as a “serious-looking” woman who managed to successfully balance a reality TV addiction with a career and academic pursuits. She's now a serious-acting woman whose primary job is raising her children. She writes, reads, fantasizes about minivans, and takes midday naps. She enjoys (among many other things) dancing to 80s music, photography, laughing out loud (at, usually, inappropriate moments), and writing about writing, being a writer, and woman becoming fearless on her blog Jessica F. Hinton.

		Candice Williams, Senior Editor Candice Williams is the stay at home mom to one adorable little boy who keeps her very busy. She thinks she has the best job in the world and gives all the credit to any mothering success she has to her own mother who "is the definition of what a mother should be". She is passionate about fashion, fitness, animals, and diaper bags. She loves being in the kitchen, Disneyland, and any day her husband has off from work.

		Elisabeth Meyer, Editor Elisabeth is a mother to three wonderful children. Like most of todays stay at home moms, she's almost never actually at home. Between church, kindergarten, play dates, sports, and errands each day seems to fly by faster than the last! She loves it when she happens across a new baby item that helps simplify her crazy life. She also loves letting other moms know what has worked, or not worked, for them so that they can make the best purchases for their family. What can she say; "I’ve always been a shopper. I’ve just traded an obsession for shoes and purses for one with strollers and diaper bags. It may be a busy life, but I’m enjoying the ride."

		Melanie Rosen, Senior Editor Melanie Monroe Rosen is a Brooklyn-based freelance writer and mom of two boys, ages 3 and 5, who is currently expecting her third (and very much final) baby in early 2013. A former senior editor at Parenting.com, Melanie was surprised to discover that all of her experience breastfeeding, homebirthing, babywearing, co-sleeping, and cloth diapering actually counted as professional experience. She’s a big fan of reading both Scandinavian mystery novels (to herself) and favorite chapter books from her childhood, like those by Roald Dahl (to her kids).

		Heather Bloemer, Editor Thankfully this Kentucky mom has two little girls, so she's free to carry the pinkest, cutest, hippest diaper bags in town. A slave to shoes, purses and anything with bows on it, Heather happily traded her Prada for a pink Fleurville bag. Well, maybe not happily...

		Katie Beach, Editor As a busy mom of four kids (her youngest only 4 months old), Katie has lived all things baby for the past 6 years. When not juggling the demands of a large family, she is also a professional photographer in St. Louis.

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