Help! Shopping Recommendations for a Baby Girl?

This is just a fraction of my recent haul.
This is just a fraction of my recent haul.

Ever since finding out last week (on my birthday!) that we’re having a baby girl, I have not stopped feeling completely elated—or stopped the shopping spree that started virtually immediately. This little girl will be the first in my husband’s family after three generations—as well as our third and final child. As such, she’s hotly anticipated (just 19 more weeks to go!) and, um, deserves to be welcomed with a closet and dresser full of clothes… right?

The day after the ultrasound, I climbed my pregnant self up into our attic and started pulling down boxes of our sons’ baby clothes. As it turns out, I had some up there… and others stashed in various closets after lending them out to friends who’ve had boys in the past couple of years. I didn’t realize just how much baby stuff I had until I had it all gathered in my living room, but it was kind of embarrassing.  Our new au pair helped me sort through everything during naptime, and I was kind of amazed by how tiny the pile of gender-neutral stuff was. Like, four-onesies-and-a-single-infant-gown tiny. Basically everything else was dark blue with slogans like “Daddy’s Lil’ Slugger.” Ugh. Anyhoo, we bagged up everything else for donation, and I filled the rest of the newborn clothing box with my nursing tops (I’ll need them at the same time, right?).

Since then, I have not been able to control myself when it comes to shopping for this baby. I mean, this is my third child, so it’s not like we’re having a shower where we’ll get loaded down with clothes. And my mom is deceased, and our relationship with my husband’s family is complicated, so it’s not like grandparents will be sending loads of baby girl stuff either. And finally, most of my friends who have daughters had them when I had my first son, so their baby stuff is long gone by now… meaning that I have to shop for her—I mean, it’s basically my duty to do so as her mother. So, I’ve been hitting end-of-the-season online sales like a crazy lady, buying all kinds of ridiculously cute sundresses for next summer from Polarn O. Pyret and Janie & Jack—brands I love but would just can’t bring myself to pay full-price for after just having left my full-time job. Hanna Andersson and Boden have been another two faves of mine for my boys, and I’m sure I’ll find some stuff for this baby there eventually (although there was little in the way of sale stuff by the time I finally knew she was a girl). I found some super-cute Ralph Lauren rompers and Trumpette socks from the local T.J. Maxx and some sweet organic basics on sale at… as well as some drool-worthy dresses from Right Bank Babies on Zulily. And I’m far from done—I mean, we’re starting from basically nothing, right? I couldn’t have a better excuse to shop!

So, readers, I need your help. As a mom of boys, I know which brands for them don’t make me want to throw up—but I need help knowing which brands rock for girls. I don’t want to cover her in anything that says “Mommy’s Little Cupcake” or “Daddy’s Little Princess.” I like classic, preppy, stripes, nautical (not all together)… no animal prints or, I dunno, ugly stuff.  Which brands do you love for your daughters? Which online shops are your go-to sites for your little girls? Which flash sale sites are your faves? Which Etsy stores do you love? (I’m already drooling over gorgeous girly burp cloths there…) Educate me in the comments!

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Melanie Monroe Rosen is a Brooklyn-based freelance writer and mom of two boys, ages 3 and 5, who is currently expecting her third (and very much final) baby in early 2013. A former senior editor at, Melanie was surprised to discover that all of her experience breastfeeding, homebirthing, babywearing, co-sleeping, and cloth diapering actually counted as professional experience. She’s a big fan of reading both Scandinavian mystery novels (to herself) and favorite chapter books from her childhood, like those by Roald Dahl (to her kids).

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17 Comments on "Help! Shopping Recommendations for a Baby Girl?"

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Egg Baby

they are the best! I’m always buying new clothes for my niece and nephew, and picking up clothes for our future kids because I just can’t say no to all the cute!
baby layette


Loads of fab designers on Etsy and the Aussie one I have always loved receiving Carters from relatives in the US. Cute and preppy 🙂 Kate

Little Peeps Clothing
Little Peeps Clothing

My style for my little girl is a mixture of pretty and tomboy. As she typically likes dressing like a girl but is very active and is into the cartwheels and handstands. So its difficult to find clothes for that keep her modest.



Polarn O. Pyret

Thanks for the shout out for Polarn O. Pyret. Just a little tip–once a month we have awesome PO.P Up Sales. They usually last from Thursday to Sunday and it’s a great time to stock up on things that are often 70% off. We hope to see you in one of our NYC stores soon.

baby products

I buy my clothes for my kids online as I didn’t get time much for shopping… But I loved your Blog..

Thanks for Sharing with us.


I had a daughter first and then we had a son. I loved buying clothes for our daughter, son not so much (there are only so many polo shirts and cargo/khaki shorts I can take).

When I bought my daughter all of the cute clothes it was always Carters, Gymboree, and sometimes the Children’s Place. Now that she is a preschooler and so so rough on her clothes they are more play clothes than anything.

Hope this helps.


JoJo Maman et BeBe and Vertbaudet and petit bateau 🙂
They are my favourites for both genders. All French stores, but hey they have oodles of taste and class and the clothes are all high quality and will hold up for several children, or resell on eBay for a great price 🙂

I have a little girl too, I’m obsessed with dressing Her she’s almost 2 and it never gets old! My rules are similar no animals, no slogans or writing, No bright neons, no black, no denim before 1 and most Imp as something u may not realise, no dresses or skirts Before she walks! It looks silly with them crawling and is super Annoying and uncomfortable for them! Try for accessories zara baby for sweet clothes, great at sale time,, And just keep on constant lookout buy a season and size ahead always On sale! Gap has some… Read more »
Kirsten T

I’m not a fan of the “little princess” type stuff either. I like Carters, Baby Gap and TCP, I just avoid the stuff I don’t like. But I am completely OBSESSED with Gymboree! It’s not cheap (though they have some decent sales), but it’s great quality and has good resale value if you choose to go that route. They have the odd “Daddy’s little monkey” kind of thing, but mostly it’s just really cute.

Traci Davies
Mom of 2 girls here- love classic/preppy stuff. 110% agreed on dislike of outfits with little sayings… It is such a disappointment when i pick up a sweet simple little onesie & discover it has a neon flower on the front that says “Mom’s sweetest bloom” or whatever 🙂 I can never resist the Osh Kosh brand at Target (it beckons to me every time i walk by), Old Navy, H&M (but they run HUGE), Baby Gap of course (but be sure you get on their sale email list), Childrens Place has great PJ’S and leggings. Also, a lot of… Read more »

I have 3 girls but with my baby who is 7 months old her number one acessory is a headband and i have gone crazy at peek-a-bowtique on facebook and etsy. She is so creative with her colors and bows and if your looking for something specific she will custom make you one!


I shop a lot in Carters, they have very cute dresses and sweaters!
The childrens place too but it is a little more expensive (I have twin girls, you can imagine the amount of clothe I have to buy!)
Baby Gap, anything from Zulily…
Good luck! I love shopping for my girls

lara jane

My style (for myself as well as my 4mo girl) isn’t classic or preppy so I don’t have many suggestions, but have you looked at H&M or Crazy 8? They’re both super affordable!

Leah Rosenbaum
Guest has some nice stuff