This Spuds for You! Here’s to the Next 60!

When I bought Mr. Potato Head for my son when he turned 2, I said to the cashier, “An oldie, but a goodie.”

Mr. Potato Head is such a wonderful toy for a child’s early developmental skills.  Not only does the child get to learn body parts, but also spatial concept and fine motor skills.  Add-ons allow for creativity and individuality for little ones.

The Mr. Potato Head character hit the U.S. market in 1952 when he became the first toy ever advertised on television, paving the way for millions of other toy commercials in the six decades since.  This changeable, yet lovable toy was introduced as a set of plastic components meant to be pushed into an actual vegetable or fruit. The original kit was comprised of 28 pieces, including face parts, hands, hair, hats, glasses, a pipe, shoes and a body. The fruit or vegetable was to serve as the head.  It wasn’t until 1964 when a plastic potato was supplied as part of the kit.

Many changes have been made over the years to ensure the popularity of the Mr. Potato Head toy. In 1953, the Mrs. Potato Head set was introduced. Then came two children: Brother Spud and Sister Yam. Over the years, friends were added to the product line and adjustments were made to Mr. Potato Head.  It wasn’t until the mid 1980’s that the trap door backside was added for the convenient storing of extra parts.  In 1987, as Mr. Potato Head hit thirty-five years old, he joined the all new health craze.  Mr. Potato Head’s signature pipe, that had been with him from the start, was traded in for running shoes. In a publicity extravaganza, Mr. Potato Head turned over his pipe to surgeon general C. Everett Coop and became the poster spud for the American Cancer Society’s Great American Smoke Out.

Since the appearance of Mr. and Mrs. Potato Head in “Toy Story” in 1995, there’s been no stopping this vegetarian marvel. He’s gone to appear in tire commercials, the Macy’s Parade and even has his own Facebook page.

Currently, Mr. Potato Head is celebrating its milestone 60th year on his Facebook page and enjoying a fun-filled year of adventures with the M rs. Potato Head character.  New product introductions for 2012 include the Mr. & Mrs. Potato Head 60th Anniversary Mashly In Love Set featuring the couple holding hands as they renew their wedding vows

The MR. POTATO HEAD character recently unveil new spring looks in PLAYSKOOL MR. POTATO HEAD THE AMAZING SPIDERMAN and Star Wars Mr. Potato Head Darth Tater in conjuction with with the feature film releases of The Amazing Spider-Man and Star Wars: Episode I The Phantom Menace in 3D.


Are your favorite toys ready for some spudtacular new adventures? These parts and pieces can help you create sunny memories for your MR. and MRS. POTATO HEAD toys – and celebrate sixty years of POTATO HEAD fun! (Potato, arms, mouth, ears and eyes sold separately.)  Set includes Nose with sunscreen, Bare feet, Shorts, Fanny pack, Camera, Umbrella hat.

It doesn’t seem like Mr. Potato Head will be turning into a coach potato any time soon.  At least not for at least another 60+ years.


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Lainie Gutterman - Before giving birth to her son in 2009 and becoming a stay-at-home mom, Lainie was a founding partner of a Public Relations firm. Lainie describes herself as "a natural born publicist who is constantly spreading the word about new products, activities and events." When Lainie is not chasing after her son or they are not watching Nick Jr or reading together, she scrapbooks and writes posts for her blog, "Me, Myself & Baby I" at Lainie and her family live in New York City, where she sacrifices living space (but not style) to be in the center of it all in "the city that never sleeps." (Fortunately, her toddler is a sound sleeper who doesn't rise until after 9am, on most days.)

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